News & Events

8Dec, 2013

New book on innovation in pharma marketing!

December 8th, 2013|

Everything you wanted to know about pharma marketing – how IP helps/hinders, ¬†pricing elasticity, portfolio management in new drug development, and more. The book was written by the best minds in law and marketing, like James Conley from Northwestern, Joshua Eliashberg from Wharton, and Talya Miron-Shatz, who wrote a chapter on patient adherence to government […]

10Jun, 2013

Using Decision Science to Increase Organ Donation

June 10th, 2013|

Talya Miron-Shatz to give a keynote at Donate Life America’s annual conference in Indianapolis, June 16th. The talk, titled “Using Decision Science to Increase Organ Donation”.

The talk, packed with actionable and validated decision science principles, is designed at helping state level organ procurement organizations create behavior change and prompt people into signing up as donors, […]

24Feb, 2013

Talya Miron-Shatz joins HOW advisory board

February 24th, 2013|

Health Options Worldwide (HOW) is a technology company that empowers companies with healthcare intelligence to reduce spending while improving beneficiaries care.